This comprehensive text uses a decision-based approach to help students learn about effective and ethical communication. A SPAM framework helps students plan communication based on Situation, Purpose, Audience, and Method.
The 25 chapters focus on communication skills
—communication basics
—interpersonal communication
—group communication
—public communication
—workplace communication
Models effective, real-life communication. Each chapter begins with an overview, student objectives, key vocabulary, and a short workplace scenario with recurring characters who demonstrate communication strategies.
Chapters conclude with a summary and four levels of activities
—remembering
—reflecting
—reaching (enrichment)
—real-life (communication activities)
Visual organizers clarify and synthesize information.
The text also addresses communicating with new technologies, such as email, voice mail, and the Internet.
Save hours of preparation time with
teaching suggestions for each chapter
grading forms
quizzes and answer keys
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Applications.Communication For Personal and Professional Contexts
- Teacher Guide 79320 Price: $26.95 Program Information |
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Applications.Communication For Personal and Professional Contexts
- Hardcover 3862606 Price: $49.95 Program Information |
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